Q&A: Chris Lindland, CEO of Betabrand on Newsjacking HP T-Gate (Video)
Click here to view the embedded video. Betabrand knows how to break news. Or at least break into it. The San Francisco-based online clothing company has a history of newsjacking—it made a name for...
View ArticleMillennials Are Actually Robots Made by Google
As I’ve long suspected, the Millennial generation, that prize target for marketers everywhere, are in fact robots made by Google with the sole purpose of creating a generation of consumers who think,...
View ArticleEmerging Technologies Showcased at SIGGRAPH 2015 Could Be Tomorrow’s Products
SIGGRAPH has always served as a unique forum for an array of cool and innovative technologies and computer graphics approaches. Last week’s SIGGRAPH 2015 conference continued the trend. This marked the...
View ArticleReport: Social Media Benchmarks and Content Trends for the Soft Drink Industry
In this report we look at the fan counts, posting habits, engagement levels, and content themes of the top soft drink brands in the US across Facebook, Twitter, YouTube, Instagram and Google+. We’ll...
View ArticleMarketing Baseball Cards: Bubble, Boom or Bust?
“Say it ain’t so Joe!” Those words were supposedly uttered by a small boy outside the Cook County (IL) Courthouse to ‘Shoeless Joe’ Jackson. He had just finished testifying to a grand jury; one of...
View ArticleInternet of Things Upending Real Estate Industry
No matter if you’re a realtor or property manager, technology has redefined the real estate business over the past few years. And now the Internet of Things (IoT) is giving the industry a much-needed...
View ArticlePlay Post-CES Buzzword Bingo
This is one game that's easier to play than avoid. We're all guilty of overusing tech industry buzzwords. And why not? They play a useful role as common shorthand that (conveniently) confers an aura...
View Article10 Digital Age Coke Taglines—From The Distant Past
Click here to view the embedded video.So much for "Happiness." As the marketing world obsesses over Coca-Cola's decision to trade out its hugely popular "Open Happiness" tagline to "Taste the...
View ArticleBig Data Shaping the Way Marketers Do Business
Big Data. Big Data. Big Data. Those two words have been hyped to death in countless articles (mea culpa - this one too), books, podcasts, videos, and more. But as a marketer, you can’t ignore it as Big...
View Article25 Top Father’s Day Posts From Last Year
With Father’s Day coming up this weekend, we thought we’d take a look at some of the top Father’s Day posts from last year. These are the top 25 from the largest consumer brands on Facebook. Happy...
View ArticleThe Robot Swarm Is Upon Us
“Exterminate, exterminate.” -Briefing warning from the Daleks before firing their extermination rays on various "Doctor Who” episodes What is one of the most well-known catch phrases on the...
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